Press Releases

Don’t Miss Wednesday’s Grow Boating Webinar on Improving SEO

Grow Boating has partnered with Heather Lutze of Findability University to offer a three-part webinar series to help marine industry businesses develop a findability and search engine optimization (SEO) plan to achieve the online results to boost your bottom line. The first of three webinar runs tomorrow (April 3) from 1-3pm CST with a focus on brand protection, how to learn what is being said about your business in social and search, emergency plans for your online presence and Google alerts.

REGISTER HERE

Provided at no cost to participating businesses, these webinars will outline strategies to address: 

  • Identify your marketing challenges
  • Target your ideal online customer
  • Determine which keywords they use when they are ready to buy
  • Build a site designed to convert visitors into customers
  • Implement social and blogging strategies that drive business


Can your customers find your business online? Does your competition show up in search before you do? What can you do to optimize your website and online presence?

Don’t miss the other two webinars in the series running later this month:

Session 2: Spy on Your Prospects—Tools, Tips and Shortcuts to Tapping into the Mindset of Your Ideal Searcher
April 17, 2019 | 1 pm–3 pm CST
Learn how to leverage suggestive search, see what Google bot thinks about your homepage, use SEMRush.com to understand searchers and present yourself as a thought leader, not a sales person.

Session 3: Spy on Your Competitors…In a Good Way
May 1, 2019 | 1 pm–3 pm CST
Understand what makes your product unique. Cover site ranking, how to dominate keyword search, own the search result page and setting yourself apart from your competitors.

Each webinar will be presented by Heather Lutze, Dean and Founder of Findability University. Lutze founded the Findability Group in 2000 to help website owners connect businesses with their perfect customers online. She worked for Yahoo! Search Marketing, training advertisers in Paid Search techniques, is a member of the National Speaker’s Association (NSA), a sought-after Vistage International Speaker and has shares the stage with Tony Robbins Business Mastery in Fiji and London.